There has been a lot of press lately about the base C8 Corvette selling for less money than it takes Chevrolet to produce, and possibly using the Corvette brand name on an SUV. In a Motor Trend article, Mary Barra, the chairman and CEO of General Motors, talks about these subjects.
When Barra was asked if a low starting price of the C8 could be maintained or if the price is likely to jump, she said “What I think is really important is Chevrolet is a home for Corvette and Chevrolet is American, and it’s value, it’s ingenuity,” Barra said. “I think all of that is captured.” Corvette, despite being an iconic sports car, “represents all that Chevrolet means, and part of that is, I think, that it is obtainable. So, I think we will work really hard to make sure that we always live true to the Chevrolet brand, which is American, it’s value, it’s ingenuity.”
What about making Corvette its own brand or a subbrand like Ford is doing with Mustang? “I think you have to be really careful because you have to understand what makes the brand the brand,” Barra told us. “So, I’m not going to say never, but I think if General Motors were to ever do anything, we would assess it very, very carefully.” “Corvette means something so special to so many people, “Barra continued “It must be managed carefully because it is so important to its long-term success that it lives up to the name.”
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Hennessey planning a 1,200 HP 2020 C8
Hennessey has designs on giving the 2020 Chevrolet Corvette a 1,200-horsepower upgrade, called the HPE1200. Hennessey claims it’s going to make this massive amount of power with specially built twin-turbo LT2 V8 engines. The engines will have upgraded internals such as forged aluminum pistons, forged steel connecting rods and other unspecified upgrades. To handle the power, Hennessey says it’s going to “incorporate an upgraded and fortified factory dual-clutch automatic transmission and a full Brembo brake system” among other chassis upgrades.
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